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The Trade Desk Stock Declines Amid Rival Partnership and Analyst Downgrades
The Trade Desk Stock Declines Amid Rival Partnership and Analyst Downgrades
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BTCCSquare news:
The Trade Desk (TTD) shares fell more than 13% this week as investors reacted to a new advertising partnership between Amazon and a major video streaming platform. The deal allows advertisers using Amazon's demand-side platform (DSP) to access the streaming service's ad inventory, directly competing with The Trade Desk's core business.
Morgan Stanley downgraded the stock to equal weight, slashing its price target from $80 to $50. Other analysts echoed cautious sentiment, though none matched Morgan Stanley's bearish outlook. The sell-off reflects growing concerns about The Trade Desk's ability to compete against deep-pocketed tech giants entering the digital ad space.
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